Design to match your expansion
We bridge the gap between a vision and reality. We are passionate about what we do, but we also believe the best creative ideas flourish within a well-defined plan. A plan provides a framework to focus our creative energy and ensure your project aligns with your bigger vision.
Strategy
✦ Brand Benchmark
✦ Audience Portraits (User Personas)
✦ Brand ADN (Value Purpose, Purpose & Positioning Statements, Brand Values).
Identity
✦ Verbal Identity: Naming, Personality Archetypes, Tone of Voice, Taglines & Communication Matrix and Guidelines.
✦ Visual Identity: Moodboards or Visual Territories, Visual Universe Expansion, Iconography system, Ilustration system & Brandbook.
Expression
✦ Web Design & Build
✦ Landing Pages (UX, UI & Dev)
✦ Deck Design
✦ Social Media Templates
✦ Content Creation Workshop
The studio was founded in 2022 by Alejandro Duarte, a multidisciplinary designer with a decade of experience crafting award-winning & designer of digital products for Fortune 500 companies. Alongside Sasha Briceño, a hybrid Creative Director with a unique background in social communications, who blends her passion for captivating visuals, strategic thinking, and powerful storytelling to create cohesive visual and verbal brand universes. We have brought together a passionate group united by a love for good design that serves a meaningful purpose. Partnership and passion are at the heart of everything we do – it’s the secret umami* that makes Noodlesoup Studio special.
*Japanese: Known as the fifth flavour, is one of the basic tastes along with sweet, sour, bitter and salty. Also means tasty.
